“I wanted to build a brand with my sister that represents us,” Natasha explains. “A smaller-scale, high-quality brand to service our area. After working with large agencies for years, we decided it was time.”

TAYLR Property has been built for clients who value focus and follow-through. The team combines high-quality, strategic marketing with a deliberate approach to who they work with, ensuring each campaign gets the time and attention required to deliver strong results.

“What sets our brand apart is genuine care and compassion for every client we serve,” Natasha says. “We combine high-quality, strategic marketing with a selective, exclusive approach to client partnerships. By choosing who we work with, we ensure we have the time, focus, and dedication required to deliver truly exceptional results.”

Natasha’s path into real estate started in Hervey Bay, beginning in reception at Ray White and progressing through various roles over the years. What’s kept her in the industry is the people side of the work, as well as the variety that comes with every new home and every new campaign.

“I love working with people,” she says. “I love different lifestyles and houses. The flexibility is huge, and no two days are the same.”

Like many agents stepping into ownership, fear was part of the process. Natasha says taking it step by step made the difference, and that URBAN X helped make the transition feel achievable.

“I had a huge amount of fear, which is why I worked for other brands for years,” she says.

Natasha had previous experience with URBAN X, and says the professionalism and thoroughness of the model stood out, and the partnership now gives TAYLR Property the support and systems to build real ownership without getting dragged into non-dollar productive work.

“Working with URBAN X has been seamless,” Natasha says. “The team makes it achievable, pushes you to think smarter, and build real ownership in your business. There’s strong support, solid systems, and a network of creative people to help you develop your brand.”

Looking ahead, TAYLR Property’s focus is on building a business with long-term stability, with Natasha and Tanya working side by side to grow an agency that truly reflects their values.  

“I’m most excited about building something that’s truly mine - a brand with my name on it and my values behind it,” Natasha says. “My sister and I will be working side by side to build this together. I’m excited for the freedom to make decisions, create opportunities, and grow at my own pace.”

For other agents considering the leap, Natasha’s message is clear. Ownership creates freedom and also creates an asset you can grow.

“Going out on your own brand is a power move,” she says. “You control your name, your message, your clients, and your income. It’s a scary step, but the freedom, growth, and long-term payoff make it worth it.”

Are you an agent thinking about building your own brand built around your values? Contact URBAN X to start the conversation.